February 2012 - Feature
By Brian Pasch
Digital marketing tools are sure to line the aisle ways at this year’s annual dealer conference. The magazine’s marketing expert lists six solutions you need to consider.
Tags: CRM, digital marketing, facebook, marketing, mobile applications, Mobile Website, online reputation management, Social Media, Web Marketing
December 2010 - Feature
By Rob Hagen
Midlands Honda in Columbia, S.C., is proof that social media can improve a dealership’s bottom line by generating ROI and creating loyal customers.
Tags: Customer Service, facebook, Social Media, Web Marketing
August 2010 - Feature
By David Johnson
Dealer trainer explains why influence, not exposure, is the real power behind social-media marketing.
Tags: blogging, facebook, Foursquare, LinkedIn, Social Media, Twitter
October 2009 - Cover Story
By Justina Ly
Changes to the economic landscape and media consumption habits have altered the rules of marketing and promotion. Learn how dealers are adjusting.
Tags: automotive SEO, CARFAX, Cobalt, Dominion Dealer Services, facebook, Gambit Mobile, marketing, RouteOne, Social Media, Web2Carz, YouTube
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