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June 2011 - Cover Story

Making a Bid

eBay Motors’ online marketplace is no longer exclusive to sellers of unique and one-of-a-kind vehicles, with more dealers using it to expand their market reach and increase sales.

By Justina Ly

eBay Motors’ online marketplace is no longer exclusive to sellers of unique and one-of-a-kind vehicles, with more dealers using it to expand their market reach and increase sales.

Tags: auto auctions, eBay, eBay Motors, Internet, Internet sales, luxury vehicles

May 2011 - Feature

The Blogger

By day, Wally Higginbotham is a general manager. By night, he’s a blogger whose posts have attracted more than a half million views and several new customers. Can a blog do the same for your dealership?

By Justina Ly

By day, Wally Higginbotham is a general manager. By night, he’s a blogger whose posts have attracted more than a half million views and several new customers. Can a blog do the same for your dealership?

Tags: blogging, dealer websites, Internet, Social Media

May 2011 - Feature

Solving the eBusiness Puzzle

The eBusiness model has yet to take F&I offices by storm, primarily because dealers don’t see the profit potential. Technology insider offers five reasons they need to join the revolution.

By Matt Nowicki

The eBusiness model has yet to take F&I offices by storm, primarily because dealers don’t see the profit potential. Technology insider offers five reasons they need to join the revolution.

Tags: business tools, dealership management system, E-CONTRACTING, F&I menus, Internet, Internet leads, Internet sales, Internet shopper

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