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January 2011 - WebXclusive

Social Media’s True Calling

Social media is a great marketing tool, but it shouldn’t be treated as such. Expert explains why linking social media to your community outreach efforts might be the way to go.

Visitors to Metro Honda of Union County (N.C.)’s Website can watch videos detailing the store’s work with local schools, as well as contests, giveaways and more.

By David Johnson

Expert explains why linking social media to your community outreach efforts might be the way to go.

Tags: Social Media, tips for success

May 2005 - Feature

Part 10: Follow Up on Missed Sales

By Jan Kelly

Just because customers decline a product or service at the time of purchase doesn't mean they won't reconsider if asked again.

Tags: DEALERTRACK, lender, sales tactics, tips for success

February 2005 - Feature

Part 9: Verify Funding

By Jan Kelly

To maximize the dealership's cash flow, F&I staffers should track loan docs through the funding process.

Tags: CASH FLOW, E-CONTRACTING, lender, tips for success

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