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March 23, 2010

ResponseLogix Certified Through Honda’s Lead Program

ResponseLogix Inc., a provider of automotive digital response management software for Internet leads, announced Monday that its software solution suite has been certified through American Honda Motors Co. Inc.’s lead manager certification program.

Tags: Acura, Honda, new-vehicle leads

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Software & Technology Basics

  • Four Ways to Manage Incentives - Incentives will continue to be a marketing tool to move vehicles. For F&I managers, that means making sure the dealership’s sales staff has the most current rebate and incentive information.
  • Non-Prime and Prime Financing - To be successful, the F&I department needs to be well versed in both prime and subprime.
  • F&I and E-Contracting - Initiate e-contracting technology to automate and modernize office procedures.

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