February 9, 2012
FordDirect announced the launch of its new website solution for Ford and Lincoln Dealers, DealerConnection Elite.
Tags: automotive SEO, dealer websites, Ford, FordDirect, Internet leads, inventory, lead generation, Lincoln, mobile solution, Web tools
FordDirect, a joint venture between Ford Motor Company and its franchised dealers, launched DealerConnection Vehicle Showroom (VSR). The solution is based on SiSTeR's Technologies' VSHOC and Publisher platform.
Tags: Ford, FordDirect, Lincoln, online reputation management, Social Media
December 8, 2011
FordDirect announced that it has added to its executive team, appointing a new compliance officer, as well two executives who will lead the company’s product development and technology efforts.
Tags: FordDirect
September 8, 2011
FordDirect has launched a new mobile service that allows dealers to deliver Ford-branded advertising to their customer’s mobile devices.
Tags: Ford, FordDirect, mobile applications, mobile leads, mobile solution
June 1, 2011
The iPad and smartphone versions of the Ford and Lincoln Build and Price online shopping tool allow shoppers to virtually build a car, receive a price estimate, and find a local dealership to facilitate the purchase.
Tags: Ford, FordDirect, Internet shopper, iPad, Web tools
May 23, 2011
FordDirect, a joint venture between Ford Motor Company and its franchised dealers, announced Monday the appointment of Stacey Coopes as CEO.
July 20, 2010
FordDirect, a joint marketing services venture between Ford Motor Company and its franchised dealers, has launched a new database marketing service for Ford, Lincoln and Mercury dealers.
Tags: Ford, FordDirect
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By Gregory Arroyo Guitar Center is doing its best to prove the editor’s 10-year-old prediction that brick-and-mortar retailers would always have a role in the online shopping experience.
By Marv Eleazer The magazine’s from-the-trenches blogger describes how his days as a spitfire preacher influenced his style in the F&I office — and not the way you might think.
By Cory Mosley The magazine’s sales expert explains how you can plan and execute long-term strategies without losing sight of your day-to-day responsibilities.
By Jim Ziegler ‘Da Man’ gets a little reflective about his recent surgery before regaining form and doing what he does best.
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