E-NEWSLETTER

Retailers have already increased their share of impressions by 10 percentage points, amassing one quarter of all impressions served.

Tags: digital marketing, Facebook Advertising, Faceboook, Social Media, Twitter

SOCIALDEALER, a social media management company, has hired Brian Fjeldsted as its director of corporate development.

Tags: Joe Castle, online reputation management, Social Media, SOCIALDEALER

Ford Motor Co. is expanding the reach of its customer service agents, who will now be accessible on such social media sites as Facebook and Twitter.

Tags: facebook, Ford, Social Media, Twitter

A report by Change Sciences Group revealed that some banks and other financial services firms are using social media to change their image.

Tags: Banks, finance, lender, Social Media

FordDirect, a joint venture between Ford Motor Company and its franchised dealers, launched DealerConnection Vehicle Showroom (VSR). The solution is based on SiSTeR's Technologies' VSHOC and Publisher platform.

Tags: Ford, FordDirect, Lincoln, online reputation management, Social Media

Dealer.com unveiled an enhanced version of its SocialRelationship Manager (SRM) solution, which aggregates every major online social media channel into a single-login access page called ControlCenter.

Tags: Dealer.com, online reputation management, Social Media, Web tools

Response Logix and Digital Air Strike announced a merger of their two companies at this past weekend’s National Automobile Dealers Association Convention.

Tags: Digital Air Strike, marketing, online reputation management, ResponseLogix, Social Media, Web Marketing

The most useful automotive websites consistently integrate access to social media platforms throughout their pages, a new study by J.D. Power and Associates indicates.

Tags: J.D. Power and Associates, manufacturer Websites, Social Media

RouteOne LLC announced that it will host a social media Webinar, titled, “F&I 2.0: Tapping into the Social Economy to Build Your F&I Department,” on Tuesday, Dec. 13, at 1:00 p.m. ET.

Tags: RouteOne, Social Media, Web tools

A survey conducted by Auto/Mate Dealership Systems revealed that social media and mobile apps are the two areas receiving the most interest from dealers.

Tags: Auto/Mate, mobile applications, mobile solution, Social Media

AutoONE Media has launched DealerPRO Social, an auto retailer marketing tool that creates content on social media sites to keep the dealership visible online.

Tags: AutoONE, dealer websites, Internet leads, Internet shopper, marketing, Social Media, Web Marketing

Jim Ziegler will be at the 2011 Industry Summit to lead a special workshop on how YouTube and an inexpensive video-recording device can help dealers convert 50 percent of their leads into appointments.

Tags: F&I conference, Industry Summit 2011, lead generation, new-vehicle leads, Social Media, YouTube

The National Labor Relations Board (NLRB)’s review of 14 cases involving the dismissal of employees over posts made on social media sites showed just how much technology has outpaced current labor laws.

Tags: Compli, Compliance, digital compliance, Internet, policies and procedures, Social Media, Web tools

DealerRater’s new Certified Dealer Program provides dealers with the ability to post customer reviews directly to their Facebook fan page wall.

Tags: Customer Service, DealerRater.com, facebook, Social Media

PowerListings 2.0 is designed to allow dealerships to engage customers searching their Craiglist vehicle listings, as it links the online classified site to a dealership’s Facebook page.

Tags: AutoUSA, Craigslist, facebook, inventory, Social Media

Mosley Automotive Training is kicking off a new sales seminar series for automotive sales professionals next month in Florida. Called “Control Your Sales Destiny,” the one-day event will be led by Cory Mosley, celebrated trainer and Sales Driver columnist for F&I and Showroom magazine.

Tags: F&I Conference & Expo, sales tactics, Social Media, training

Next Generation Dealer Services is offering dealers a free Webinar series titled, “Everything Facebook.” The Webinar begins Wednesday at 2 p.m. EST and will feature a brief introduction and an overview of the series’ agenda.

Tags: facebook, Next Generation Dealer Services, Social Media, Web tools

NADA University, the comprehensive online education and training resource for auto dealers and their staffs, announced the upcoming launches of online social networking communities for Next Generation American Truck Dealers (ATD), NADA-ATD Academy and NADA-ATD 20 Group.

Tags: NADA University, Social Media

Next Generation Dealer Services is now offering an online social media seminar for dealers, which provides 18 hours of live training sessions and a full year of training updates.

Tags: Next Generation Dealer Services, Social Media, training

According to a recent survey of online vehicle shoppers by Chrome Systems Inc., a subsidiary of DealerTrack Holdings Inc., automotive retailing sites can increase brand awareness and attract more shoppers with a savvy mix of robust research tools backed up by social networking.

Tags: brand loyalty, Chrome Systems, Social Media

Next Generation Dealer Services (NGDS), a provider of social media services, has started a weekly online radio show to address issues dealers are facing in social media. The show airs live every Wednesday from 11:30 a.m. to 12:30 p.m. EST.

Tags: Social Media

Penske Automotive Group has launched PenskeCars.com, a Website where consumers can view and compare nearly 25,000 new, certified and pre-owned vehicles representing more than 40 brands sold at Penske Automotive Group retailers across the country.

Tags: Social Media

izmocars, a business solutions provider for the automotive industry, today announced that General Motors has approved the company for re-certification as a certified lead management provider (CLMP).

Tags: Internet leads, lead management, Social Media