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August 24, 2010

2011 Ford Explorer Attracts Record Car Shoppers With Facebook Unveiling

Jumpstart Automotive Group says Ford Motor Company's recent Facebook unveiling of its 2011 Ford Explorer scored big with in-market car shoppers, spurring a 104 percent increase in the number of visitors to the automotive media and marketing organization's Ford Explorer pages.

Tags: Facebook, Ford, online marketing, social media

June 11, 2010

CarLocate.com’s ‘Socialize’ Page Aims to Helps Car Shoppers

CarLocate.com, a nationwide new- and used-car search portal, added the “Socialize” page on its Website to make it easier for consumers to join in the car-buying conversation with CarLocate.com and other consumers on the site.

Tags: online marketing, social media

May 11, 2010

Dealer Training Firm Offers Free Webinar Series on Social Media

Next Generation Dealer Services, a dealership training firm specializing in social media, will host a series of free Webinars starting Friday, May 14, at 12 p.m. EST.

Tags: social media, training

May 3, 2010

Sales and Networking Summit Set for Chicago

Today’s Dealer Solutions, a training and solutions provider, will present the Championship Sales and Networking Summit in Chicago on May 18-19. This event will have a split curriculum tackling issues related to sales and networking processes. Headlining the two-day event are trainers John Lane and David Johnson.

Tags: social media, training

March 18, 2010

ActivEngage Keeps Consumers Connected to Dealer Websites and Social Media

ActivEngage, a provider of live chat for dealer Websites, released ActivConnect, a new dealership Website tool that keeps consumers on a dealership’s Website while allowing them to interact with the dealer via Facebook, Twitter, YouTube, DealerRater and live chat.

Tags: ActivEngage, live chat, social media

February 23, 2010

Blogs and Chatrooms Jumpstart New-Car Prospects, CNW Says

New technologies, such as blogs and chat rooms, are enticing consumers to consider a new-car purchase, according to a recent study by CNW Market Research.

Tags: social media

February 23, 2010

Next Generation Dealer Services Offers New Social Media Report

Next Generation Dealer Services (NGDS), a technology company focused on the auto industry, has launched a social media report for dealers.

Tags: social media

January 12, 2010

Survey Says Auto Industry’s Image Improves With Gen Y

At 75 million strong and coming of age, Generation Y may have what it takes to re-shape the wavering U.S. automotive industry, according to a new survey.

Tags: Generation Y, social media

December 8, 2009

NGDS to Offer Social Media Seminars

Dealer consulting services provider Next Generation Dealer Services (NGDS) has announced a series of training seminars to show dealers how to build business by utilizing social media.

Tags: social media, training

October 16, 2009

Social Media an Important Tool in Automotive Marketing

Investment in high-quality digital and social media content is key to changing customer perceptions of a brand, as well as in raising brand awareness and consideration levels, according to industry experts at the 2009 J.D. Power and Associates Automotive Internet Roundtable.

Tags: Ford, J.D. Power and Associates, social media

October 13, 2009

ActivEngage Offers Free eBook on Social Media for Dealers

ActivEngage, a provider of live chat for dealer Websites, released a new eBook, “Facebook for Auto Dealers,” to help dealers understand the business applications of social media and determine whether using Facebook is right for their dealership.

Tags: ActivEngage, Facebook, social media

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  • Pink-Slip Protection: What’s the Holdup?
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