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TAG SEARCH RESULT: Amazon.com

December 2016, F&I and Showroom - Feature

Amazon: Friend or Foe?

Amazon launched Amazon Vehicles in late August, billing its new portal as a “car research destination and automotive community” for car shoppers to view vehicle specs, images, videos and customer reviews for thousands of vehicles. Observers believe the e-tailer’s new research tools function much like Autotrader and Cars.com — minus the lead portion of their services.

By Stephanie Forshee

Amazon now offers consumers a vehicle research tool and a parts store. Are car sales next on the e-tail giant’s agenda?

Tags: Amazon.com, digital marketing, Online Buying, Online Marketplace

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