Mastering the Menu
Does the transition to the F&I menu presentation stress you out? F&I trainer has the three-part cure.
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Does the transition to the F&I menu presentation stress you out? F&I trainer has the three-part cure.
Top trainer says rapport moves the metal, but credibility moves the paper. He lists five ways F&I managers can build product-moving credibility.
Top trainer reminds F&I pros to occasionally set aside the logical flow of product presentations and let emotions take over.
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