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On the Point


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True Concern: Looking Back on TrueCar Controversy

October 22, 2013

‘Da Man’ finds himself blindsided by an FTC investigation long after mending fences with TrueCar and its founder.

Tags: auto dealer, data, FTC, Jim Ziegler, Scott Painter, TrueCar

Author: Jim Ziegler | Posted @ Tuesday, October 22, 2013 9:32 AM | » Comments(1)

Data Wars

The ‘Alpha Dawg’ is still on the attack. He continues to tell dealers to reject services like, and to stop paying them to take their customers.

July 16, 2013

The Alpha Dawg offers commentary on government scandals, the specter of foreign ownership and ‘Bubba’ Marchionne’s search for new office space.

Tags:, Da Man, data, Elon Musk, General Motors, Jim Ziegler, Tesla

Author: Jim Ziegler | Posted @ Tuesday, July 16, 2013 8:02 AM | » Comments(4)

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Author Bio

Jim Ziegler

President & CEO of Ziegler SuperSystems

Jim 'Da Man' Ziegler joined the magazine in 2011 to deliver his On-the-Point message about the car business to dealer principals and store managers. He'll offer strategy advice on everything from sales and F&I to marketing in the digital age. Catch him every month at

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