McLEAN, Va. – NADA University, the comprehensive online education and training resource for auto dealers, announced that seven of its partner trainers will conduct workshops at the National Automobile Dealers Association (NADA) Convention & Exposition in San Francisco from February 4-7.

The workshops are designed to provide dealers and their staffs with the tools and information they need to achieve excellence and build profitability in all areas of the dealership operation, including online activities, F&I, sales and service.

NADA University Partners offering convention workshops include: Ron Reahard, president of Reahard & Associates; Grant Cardone, CEO of The Cardone Group; Don Reed, CEO of DealerPro Training Solutions; Jeff Cowan, president of Jeff Cowan’s Pro Talk; Alan Ram, president and founder of Proactive Training Solutions; Jeff Sacks, CEO of Jeff Sacks & Associates; and Jared Hamilton, CEO of DrivingSales.com.

These are among the top trainers in the business, all coming together in one location to share their strategies for success with dealers,” said John Lyboldt, vice president of dealership operations for NADA. “It’s a special opportunity that no dealer will want to miss.”

In addition, NADA University will launch three new online courses at the convention: One focused on the Family and Medical Leave Act (FMLA) titled, “Complying with the FMLA” and two sessions on Parts titled, “Overcoming Obsolescence and Unlocking Frozen Capital.” Both are automatically included for current NADAvt subscribers.

Convention workshops conducted by NADA University Partners include:

Ron Reahard:

Focus on F&I: Take a Walk on the WOW Side! - Provides nine process improvements dealers must implement to increase profits and ensure the F&I experience is positive for customers and overcomes the negative perceptions about that portion of the buying process. (Track 7 - Sales/Leasing/Finance)

• Fri., February 4, 1:30 pm (Rm. 2000 West)

• Sun., February 6, 11:00 am (Rm. 2022 West)

• Mon., February 7, 10:30 am (Rm. 2000 West)

Grant Cardone:

Strategies to Dominate the Competition – Demonstrates strategies and practices to achieve competitive advantages when interfacing with customers by telephone, online and in the dealership. (Track 7 – Sales/Leasing/Finance)

• Fri., February 4, 1:30 pm (Rm. 2006-08 West)

• Sat. February 5, 11:00 am (Rm. 2009 West)

• Sun. February 6, 11:00 am (Rm. 2009 West)

Don Reed:

Four Essentials to 100% Absorption – Provides a step-by-step implementation template for structuring a service department to maximize retail service and parts sales and gross profits. (Track 9 – Service)

• Friday, February 4, 1:30 pm (Rm. 2018 West)

• Sunday, February 6, 11:00 am (Rm. 2016 West)

• Monday, February 7, 8:30 am (Rm. 2016 West)

Alan Ram:

Strategies for Managing Activity – Focuses on how to drive traffic and manage dealership activity, with an emphasis on what works and why. (Track 2 – Management)

• Friday, February 4, 1:30 pm (Rm. 2016 West)

• Sunday, February 6, 2:15 pm (Rm. 2016 West)

• Monday, February 7, 8:30 am (Rm. 2020 West)

Jeff Cowan:

How to Have Your Best Year in Service – Showcases recession-proof best practices from top performing dealerships and techniques for implementation. (Track 9 – Service)

• Friday, February 4, 3:15 pm (Rm. 2007 West)

• Saturday, February 5, 11:00 am (Rm. 2007 West)

• Sunday, February 6, 2:15 pm (Rm. 2024 West)

Jared Hamilton:

Social Media 101 – Covers the social media landscape, trends and best practices dealerships need to be successful. (Track 6 – Online Presence)

• Friday, February 4, 1:30 pm (Rm. 2024 West)

• Sunday, February 6, 11:00 am (Rm. 2007 West)

• Monday, February 7, 8:30 am (Rm. 2007 West)

Jeff Sacks:

How to Make Good General Managers, Great General Managers – Shares the many vital attributes of great general managers, the critical reporting protocols they embrace, and the other key techniques they utilize to get their dealership to that “next level” of performance. (Track 2 – Management)

• Friday, February 4, 1:30 pm (Rm. 2009 West)

• Saturday, February 5, 11:00 am (Rm. 2024 West)

• Monday, February 7, 10:30 am (Rm. 2009 West)

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