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VisionMenu Adds PRU Reporting to Electronic Menu

August 02, 2011

FORT WAYNE, Ind.VisionMenu Inc. announced the release of a new feature for its VisionMenu Plus and VisionReport offerings. It informs dealers what their dollars per retail unit is when a menu is used and not used. The software provider’s new feature also will report the percentage of menus and disclosures that are printed.

“The national statistics have shown that back-end dollars have increased since the adoption of the electronic menu,” said Ron Martin, president of VisionMenu. “This report gives the dealer a clear indication of just how much income their dealership is leaving on the table when a menu is not used and how much they make additional when it is.”

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