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Nissan Announces 20th Anniversary Package for 2012 Altima

November 15, 2011

FRANKLIN, Tenn. — Nissan announced a special 20th Anniversary Package for its 2012 Nissan Altima Sedan to commemorate the model’s more than 3.6 million total sales in the United States since its introduction in September 1992.  

The 20th Anniversary Package includes 16-inch aluminum-alloy wheels, fog lights, rear spoiler, automatic auto on/off headlights, leather-wrapped steering wheel, Bluetooth Hands-free Phone System, HomeLink Universal Transceiver and additional equipment. The package’s MSRP is $950, according to the company, representing a savings of $900 USD (vs. items ordered separately).  Customers will be able to configure their Altima 20th Anniversary Package models beginning Nov. 18, with vehicles arriving at Nissan dealerships nationwide in the second half of the November.

Altima, which is now in its fourth generation, is the best-selling nameplate in the Nissan lineup, according to the automaker.

"We want to acknowledge Altima's first two decades and how much it has meant to the company — and reward loyal Altima customers with this special 20th Anniversary equipment package," said Al Castignetti, vice president and general manager, Nissan Division, Nissan North America Inc. "From its uncertain beginnings, Altima has grown to be a real power nameplate for Nissan in the competitive mid-size segment — a position we intend to hold for many more anniversaries to come."

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