It’s rare that a customer request an F&I manager by name, but Gerry Gould has found one. He goes one-on-one with this longtime F&I manager to get his secrets to capturing repeat business and turning service advisors into F&I advocates. The F&I manager also reveals what products are on his menu, and discusses how he uses props to sell them.
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F&I manager
F&I props
F&I Tip of the Week
Gerry Gould
service drive sales
Tip of the Week
UDS
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