VW Announces Alexa-Guided Test Drives
Customers in select regions can now schedule an in-person Alexa guided test drive of VW’s ID.4 SUV.
Customers in select regions can now schedule an in-person Alexa guided test drive of VW’s ID.4 SUV.
Sales consultants are led to believe great closers are born, not bred. Top trainer disagrees and shares a process you can use to seal more deals — no deception, obfuscation, or tricks required.
Members of Generation Z reported visiting an average of 3.8 dealerships on their car-buying journey in an Urban Science poll, which found the majority of U.S. consumers still lean on dealerships for critical information — and test-drives.
What will your store do when softening demand turns into a showroom crisis? Mobility expert says the on-demand revolution offers plenty of opportunity for resourceful dealers.
Sun Toyota’s John Marazzi was already an internet sales evangelist before launching a fully online process in September 2016. In its first month alone, the program delivered 75 closed deals and an F&I per-copy average that was just $45 shy of the in-store average.
Sun Toyota introduced today a new door-to-door vehicle delivery service that brings the dealership's showroom directly to a customer's home or office.
His Madness says the test drive isn’t obsolete. He explains why working a deal without one is a wasted effort for everyone involved.
The Next Up launched a geo-fencing product, LiveDrive, to help managers better determine test drive success based on route, time spent and speed.
Dealership avoidance is becoming the new normal for car buyers, according to a new study. It showed that one in six shoppers skipped the test drive and nearly half visited one or no dealers prior to making a purchase.
The test drive is becoming the Internet’s latest victim, a new study concludes, with one in 10 car buyers skipping the test drive prior to buying.
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