Social Media Links Increase Website Usefulness, New Study Finds
The most useful automotive websites consistently integrate access to social media platforms throughout their pages, a new study by J.D. Power and Associates indicates.
The most useful automotive websites consistently integrate access to social media platforms throughout their pages, a new study by J.D. Power and Associates indicates.
A new study by J.D. Power and Associates found that the appearance of automaker Websites plays a critical role in shopper satisfaction. And for the third consecutive time, Honda’s Website leads the way.
More new-vehicle buyers are turning to third-party automotive Websites for information before making a purchase, according to the 2010 Web Site Performance Tools Report-Wave 1 conducted by J.D. Power and Associates and Compete Inc.
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