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NADAguides Finds Purchase Requests Yield Higher Car Sales Than Competitors

August 24, 2006

Costa Mesa, Calif.—NADAguides, a vehicle information Website, and Experian Automotive, an automotive information solutions provider, recently announced the results of Experian’s recent Automotive Auto Leads Analysis.

The analysis found that shoppers who submitted a purchase request directly at NADAgudies.com, bought cars 12 percent more often. Sixty-four percent of NADAguides.com shoppers purchased within six months, compared to 52 percent from other competitive Websites. Forty-three percent of NADAguides.com users purchased vehicles within 30 days compared to 30 percent within 30 days at the other competitive sites.

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