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Auction Genius Launches Auction Software

January 31, 2012

LONGMONT, Colo. — Auction Genius announced the launch of its web-based software solution for auto dealers buying vehicles at auction. The system provides streamlined access to critical information, allowing dealers to make faster and better “buy decisions” on auction vehicles, according to the company.

“The profitability of many auto dealers rests on their ability to buy pre-owned vehicles substantially below their retail selling price,” said Todd Kinzle, president of Auction Genius. “If they pay too much their profit disappears. The components we package in a simple, combined screen view allow dealers to quickly evaluate more vehicles in less time and participate in more auctions.”

The software currently integrates with CARFAX, AutoCheck, NADA Guide Book, Black Book, Kelley Blue Book, Galves, Manheim Simulcast,, Manheim PowerSearch, ADESA LiveBlock and ADESA DealerBlock. More sources are currently in development, according to the company.

Auction Genius will be at the 2012 NADA Convention and Expo in Las Vegas (Feb. 4-6), where dealers can see demonstrations of the service at Booth No. 13673. For more information, visit

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