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August 2010, F&I and Showroom - Feature

Your Social Media Toolkit

By David Johnson

Dealer trainer explains why influence, not exposure, is the real power behind social-media marketing.

Tags: blogging, Facebook, Foursquare, LinkedIn, social media, twitter

October 2009, F&I and Showroom - Cover Story

Clicking Outside the Box

By Justina Ly

Changes to the economic landscape and media consumption habits have altered the rules of marketing and promotion. Learn how dealers are adjusting.

Tags: automotive SEO, Carfax, Cobalt, Dominion Dealer Services, Facebook, Gambit Mobile, marketing, RouteOne, social media, Web2Carz, YouTube

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