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Web traffic

Captives, Dealers and F&I Pay Plans

Dealers would do well in aligning F&I pay plans with their objectives. But as the magazine’s newest contributor explains, adding another wrinkle to F&I pay plans may not be the best thing.

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2 Dealers Receive Dataium’s Web Awards for April

Ron Carter Hyundai and Antwerpen Hyundai Catonsville have each received an award from Dataium for the month of April.

Pinterest Introduces Web Analytics Tool

The site's new tool will allow marketers with a verified website to monitor what users have pinned from their site, as well as what pins have been repinned and clicked on the most by other users.

AutoTrader.com Reports Record Increase in Unique-Visitor Traffic

AutoTrader.com announced that it experienced a record number of unique visitors to its site during February despite the shortened month.

Dealer.com Launches Advertising Solution

Dealer.com announced the launch of Dealer.com Advertising, an integrated automotive advertising solution which pairs paid search and display advertising capabilities with dealers’ inventory and incentives.

CarsDirect Adds Carfax Vehicle History Reports

CarsDirect announced it has added Carfax Vehicle History Reports to its used-car listings at Carsdirect.com and Sellmycar.com.

Web Traffic Up on NADAguides.com

Traffic and visitor activity on NADAguides.com picked up between the third and fourth quarter of last year, the site reported today.

Chevrolet, Ford Lead in Consumer Interest, NADAguides.com Reports

NADAguides.com reported that domestic brands, led by Chevrolet, saw the biggest increase in overall brand share with a 1 percent gain in consumer interest.

KBB Names Most-Researched New Vehicles, Brands of 2011

Kelley Blue Book released its list of the most-researched new vehicles of 2011, and revealed the Top 5 brands with the greatest share of market interest for the year.

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Consumers Shop Autos on Black Friday

The hefty discounts and incentives offered by car manufacturers helped lure shoppers away from malls and onto automotive Websites over the Thanksgiving weekend, reports Dataium, an aggregator of online automotive shopping activity.

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