SAN JOSE, Calif. & DETROIT — eBay Motors and General Motors Company extended the availability of its Website, gm.ebay.com, until Sept. 30, giving consumers more oppportunity to purchase vehicles from participating California Chevrolet, Buick, GMC and Pontiac dealers.

"We are very pleased with the progress of the initial promotion and its ability to raise awareness and consideration for our outstanding new vehicle inventory,” said Mark LaNeve, GM vice president of U.S. sales. “We’re getting positive dealer feedback and increased shopper consideration for GM vehicles in California. So, we decided to extend the program and continue to provide our customers with online access to dealer inventories through eBay Motors. We have a lot of great new Chevy, Buick, GMC and Pontiac vehicles and buyers can take advantage of this opportunity from the comfort of their home, buy at a published price, or make an offer to the dealer.”

The Website launched on Aug. 11 and as of Aug. 30, shoppers visited dealers’ virtual showroom sites more than 1 million times and logged more than 1.4 million searches of GM inventory. In addition, nearly 4,000 new-car buyers entered into negotiations online, over the phone and in person as a result of this promotion. At the conclusion of the California promotion, GM and eBay Motors will evaluate extending the program nationally, based on consumer demand and dealer feedback.

“This innovative relationship with GM allows us to do what eBay Motors does best — deliver to our buyers quality products at great value through a trusted and reliable marketplace,” said Rob Chesney, vice president, eBay Motors. “The response we’ve received from both consumers and dealers is reinforcing the idea that the Internet is truly changing the way people shop for cars, and eBay Motors is at the forefront delivering great new options to research and buy new vehicles online.”

Complete program details including participating GM dealer inventory available through individual GM brand websites can be found at gm.ebay.com, chevrolet.ebay.com, buick.ebay.com, gmc.ebay.com, and pontiac.ebay.com.

0 Comments