Apple Eyes Windshield With AR Capabilities
The tech giant has applied for a patent for the infotainment creation.
The tech giant has applied for a patent for the infotainment creation.
The German automaker announced it’s piloting a new program that will allow customers to explore their ideal BMW i3 and i8 using Google’s Tango augmented reality technology
The firm's new augmented reality solution will allow dealer personnel to show customers a fully interactive 4-D view of their vehicle, its warranty coverage and components inside the showroom, F&I office and on the lane.
The convergence of the real and digital worlds is upon us, and marketers are scrambling to capitalize. Learn how some dealers are making sure auto retailers don’t miss out.
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