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Events


Training Calendar

Skills for the Business Manager with FILES Certification

3/1/2016 - 3/4/2016

Deerfield Beach, FL

Skills for the business manager focuses on the processes and selling methods used in the Finance and Insurance department, and integrates techniques proven to improve F&I revenue. This 5-day course covers such topics as the psychology of selling, the interview, the menu, product knowledge, and conversions. Special emphasis is placed on rigorous group exercises and interactive role-play activities. The FILES Certification focuses on legal compliance, as well as F&I processes and selling methods. Students who participate in this course must demonstrate both legal knowledge and exceptional sales skills in order to earn FILES certification. For more information, please visit www.performancedevelopmentcenter.com.  $1395 per attendee

Training Calendar

Skills for the Business Manager with FILES Certification

3/8/2016 - 3/11/2016

Deerfield Beach, FL

Skills for the business manager focuses on the processes and selling methods used in the Finance and Insurance department, and integrates techniques proven to improve F&I revenue. This 5-day course covers such topics as the psychology of selling, the interview, the menu, product knowledge, and conversions. Special emphasis is placed on rigorous group exercises and interactive role-play activities. The FILES Certification focuses on legal compliance, as well as F&I processes and selling methods. Students who participate in this course must demonstrate both legal knowledge and exceptional sales skills in order to earn FILES certification. For more information, please visit www.performancedevelopmentcenter.com.  $1395 per attendee

Training Calendar

Skills for the Business Manager with FILES Certification

3/15/2016 - 3/18/2016

Deerfield Beach, FL

Skills for the business manager focuses on the processes and selling methods used in the Finance and Insurance department, and integrates techniques proven to improve F&I revenue. This 5-day course covers such topics as the psychology of selling, the interview, the menu, product knowledge, and conversions. Special emphasis is placed on rigorous group exercises and interactive role-play activities. The FILES Certification focuses on legal compliance, as well as F&I processes and selling methods. Students who participate in this course must demonstrate both legal knowledge and exceptional sales skills in order to earn FILES certification. For more information, please visit www.performancedevelopmentcenter.com.  $1395 per attendee

Training Calendar

Skills for the Business Manager with FILES Certification

3/22/2016 - 3/25/2016

Deerfield Beach, FL

Skills for the business manager focuses on the processes and selling methods used in the Finance and Insurance department, and integrates techniques proven to improve F&I revenue. This 5-day course covers such topics as the psychology of selling, the interview, the menu, product knowledge, and conversions. Special emphasis is placed on rigorous group exercises and interactive role-play activities. The FILES Certification focuses on legal compliance, as well as F&I processes and selling methods. Students who participate in this course must demonstrate both legal knowledge and exceptional sales skills in order to earn FILES certification. For more information, please visit www.performancedevelopmentcenter.com.  $1395 per attendee

Blog

So Here's the Deal

Ronald J. Reahard
Collapse. Create. Repeat.

By Ronald J. Reahard
An F&I manager says his customers' buying and ownership habits are making it difficult to sell GAP and service contracts. The magazine's resident F&I pro has the answer.

(Video) Limiting Chargebacks

By Ronald J. Reahard
By outlining your customers’ responsibilities and providing instructions for filing a claim, you can reduce chargebacks and keep the F&I revenue flowing.

[Video] The Average LIfecycle Close

By Ronald J. Reahard

[Video] Perfect Timing

By Ronald J. Reahard

Done Deal

Gregory Arroyo
Swimming in the Deep End

By Gregory Arroyo
The editor is excited about Dealer Summit, Compliance Summit and diving into the first-ever F&I Think Tank. He explains why you should be, too.

Outing the CFPB

By Gregory Arroyo
The House Financial Services Committee’s decision to release confidential CFPB documents was a big win for the industry. But will it be enough to stop the bureau’s attack on dealer participation?

Watch Your Fee

By Gregory Arroyo

We Got Them Wrong

By Gregory Arroyo

Mad Marv

Marv Eleazer
Becoming an F&I Manager

By Marv Eleazer
F&I isn't for the faint of heart. His Madness delves into the compliance side of the F&I manager's role in Part One of his two-part series on becoming an F&I manager.

Controlling the Conversation

By Marv Eleazer
His Madness is tired of all this new-age F&I talk. He calls on F&I managers everywhere to change the conversation by upping their game in three critical areas.

Watch That Attitude

By Marv Eleazer

No Demo, No TO

By Marv Eleazer

On the Point

Jim Ziegler
10 Ways to Improve Gross Profit

By Jim Ziegler
Da Man says if your grosses suck, it's your own darn fault. He lays out 10 ways to make sure they don't.

The Cover-Up

By Jim Ziegler
Da Man suspects General Motors’ multi-million dollar recall settlement won’t be the last the industry hears of manufacturers hiding defects that could potentially harm customers.

Prospect Holding On Line One

By Jim Ziegler

500-Car Pileup

By Jim Ziegler

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