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Events


Training Calendar

Skills for the Business Manager with FILES Certification

5/3/2016 - 5/6/2016

Deerfield Beach, FL

Skills for the business manager focuses on the processes and selling methods used in the Finance and Insurance department, and integrates techniques proven to improve F&I revenue. This 5-day course covers such topics as the psychology of selling, the interview, the menu, product knowledge, and conversions. Special emphasis is placed on rigorous group exercises and interactive role-play activities. The FILES Certification focuses on legal compliance, as well as F&I processes and selling methods. Students who participate in this course must demonstrate both legal knowledge and exceptional sales skills in order to earn FILES certification. For more information, please visit www.performancedevelopmentcenter.com.  $1395 per attendee

Training Calendar

Skills for the Business Manager with FILES Certification

5/10/2016 - 5/13/2016

Deerfield Beach, FL

Skills for the business manager focuses on the processes and selling methods used in the Finance and Insurance department, and integrates techniques proven to improve F&I revenue. This 5-day course covers such topics as the psychology of selling, the interview, the menu, product knowledge, and conversions. Special emphasis is placed on rigorous group exercises and interactive role-play activities. The FILES Certification focuses on legal compliance, as well as F&I processes and selling methods. Students who participate in this course must demonstrate both legal knowledge and exceptional sales skills in order to earn FILES certification. For more information, please visit www.performancedevelopmentcenter.com.  $1395 per attendee

Training Calendar

Skills for the Business Manager with FILES Certification

5/17/2016 - 5/20/2016

Deerfield Beach, FL

Skills for the business manager focuses on the processes and selling methods used in the Finance and Insurance department, and integrates techniques proven to improve F&I revenue. This 5-day course covers such topics as the psychology of selling, the interview, the menu, product knowledge, and conversions. Special emphasis is placed on rigorous group exercises and interactive role-play activities. The FILES Certification focuses on legal compliance, as well as F&I processes and selling methods. Students who participate in this course must demonstrate both legal knowledge and exceptional sales skills in order to earn FILES certification. For more information, please visit www.performancedevelopmentcenter.com.  $1395 per attendee

Training Calendar

Skills for the Business Manager with FILES Certification

5/24/2016 - 5/27/2016

Deerfield Beach, FL

Skills for the business manager focuses on the processes and selling methods used in the Finance and Insurance department, and integrates techniques proven to improve F&I revenue. This 5-day course covers such topics as the psychology of selling, the interview, the menu, product knowledge, and conversions. Special emphasis is placed on rigorous group exercises and interactive role-play activities. The FILES Certification focuses on legal compliance, as well as F&I processes and selling methods. Students who participate in this course must demonstrate both legal knowledge and exceptional sales skills in order to earn FILES certification. For more information, please visit www.performancedevelopmentcenter.com.  $1395 per attendee

Blog

So Here's the Deal

Ronald J. Reahard
(Video) Your Sales Manager Is a Criminal

By Ronald J. Reahard
A reader wisely chooses to remain anonymous after uncovering a payment-packing scheme taking place in his (or her) dealership.

Optimism in an Election Year

By Ronald J. Reahard
F&I trainer keeps hope alive despite bluster on the campaign trail and dirty dealings at the manufacturer level.

(Video) 3 Keys to Professional Growth

By Ronald J. Reahard

(Video) Collapse. Create. Repeat.

By Ronald J. Reahard

Done Deal

Gregory Arroyo
We Are Ready

By Gregory Arroyo
The editor looks back at some of the positives that came out of the Great Recession and explains why that painful period has the industry prepared for whatever the future holds.

Threat or Opportunity

By Gregory Arroyo
The editor weighs in on new technology in the F&I space and why solutions that appear threatening could represent new opportunities for sales.

What Will You Do?

By Gregory Arroyo

Swimming in the Deep End

By Gregory Arroyo

Mad Marv

Marv Eleazer
Always Be Prepared

By Marv Eleazer
His Madness offers a four-point plan for winning over customers whose insurance companies are trying to steal your F&I product sales.

Time is Money

By Marv Eleazer
His Madness takes a look at the many reasons customers are left waiting to see the F&I manager after committing to a purchase.

Part II: Becoming an F&I Manager

By Marv Eleazer

Becoming an F&I Manager

By Marv Eleazer

On the Point

Jim Ziegler
Solving the Dealership-Life Imbalance

By Jim Ziegler
Brutal work schedules lead to spousal pressure and high turnover. Da Man has a solution you can implement today.

Killing F&I

By Jim Ziegler
‘Da Man’ uncovers the hidden motivations behind vendors who advise dealers to let their sales team handle F&I duties.

Preventing Sales Manager Burnout

By Jim Ziegler

10 Ways to Improve Gross Profit

By Jim Ziegler