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Web Seminars

Secure the Apple Devices in Your Dealership

9/21/2017

Register here to view now!

FREE WEBINAR 

Secure the Apple Devices in Your Dealership

Originally aired: Thursday, September 21, 2017 ● 11:00 AM PT/2:00 PM ET 

With Apple devices increasingly used by dealerships around the country, it has never been more important to make sure your team is using Apple products in a secure and controlled way. Jamf Now helps dealerships manage Apple devices by distributing apps, controlling security settings, and more, all while protecting vital company and customer information. 

Reserve your spot in this webinar to learn more about how Jamf Now can help your dealership!

Speaker:

Garrett Denney, Product Marketing Manager, Jamf Now, Jamf

Register here to view now!

Web Seminars

7 Quick ways to drive purchase decisions with online reviews

2/16/2017

Click here to register today!

FREE WEBINAR 

7 Quick ways to drive purchase decisions with online reviews

Originally aired: Thursday, February 16, 2017 ● 11:00 AM PT/2:00 PM ET 

Selling cars is a competitive business, so standing out among your peers can be difficult. You spend thousands of dollars on advertising and billboards. But what happens when they research you online? If you have a bad rating, odds are they’ll keep looking because a vast majority of car buyers now trust online reviews as much as personal recommendations. But reviews do more than just enhance your online reputation. They can also help you get noticed on sites like Google, Cars.com, DealerRater, and Edmunds and drive purchase decisions from customers.

Join us for this webinar to learn how online reviews can help you build a loyal customer base and sell more cars. Key takeaways include:

      1. Why online reviews are important for your business
      2. How online reviews influence buying behavior
      3. Tips for building your online reputation on the sites that matter most

Speakers:

Dan Wright, Director of Automotive Sales, Podium

Nico Dato, Vice President of Marketing, Podium

Click here to register today!

Blog

So Here's the Deal

Ronald J. Reahard
Selling Warranty Compliance Plans

By Ronald J. Reahard
Do-it-yourself customers will tell you they prefer to save a few bucks by performing their own maintenance. F&I trainer has the perfect response for this common objection.

Handling the ‘Last Car’ Objection

By Ronald J. Reahard
Older clients who say they are buying their last car need to be protected just as much as a first-time buyer. The magazine’s resident F&I pro explains.

Sold But Not Closed

By Ronald J. Reahard

(Video) Measuring Up

By Ronald J. Reahard

Done Deal

Gregory Arroyo
Still a Work in Progress

By Gregory Arroyo
The editor explains why he put another digital retailing startup on the cover and looks at two studies that point to online car buying and financing still being a work in progress.

It Is Unwise to Lower Your Defenses

By Gregory Arroyo
The editor wonders how regulators, including two new mini-CFPBs in Pennsylvania and Maryland, view a consumer advocacy group’s highly critical report on how dealers price F&I protections.

What's Really Behind the Subprime Pullback?

By Gregory Arroyo

What’s Your Take?

By Gregory Arroyo

Mad Marv

Marv Eleazer
Love It or Leave It

By Marv Eleazer
His Madness is reminded that excelling at F&I requires true passion for the craft. He offers a few suggestions for staying focused and mentally sharp.

G.O.Y.A.

By Marv Eleazer
His Madness wants more F&I managers to improve turnover rates by taking an active role in the sales process.

The Little Things

By Marv Eleazer

Industry Summit: It’s Worth the Investment

By Marv Eleazer

On the Point

Jim Ziegler
Sharpen Your Survival Skills

By Jim Ziegler
‘Da Man’ has a plan you can use to survive the collapse of the car business and remain profitable through the dealer apocalypse.

Sales Rock Stars Still Exist

By Jim Ziegler
Da Man says $40,000-a-month sales rock stars still exist. He says you’ll find them on YouTube and Facebook Live.

The New Stooges

By Jim Ziegler

Is Your Quick Lube Driving Away Business?

By Jim Ziegler