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October 28, 2015 - Industry News

Raycom Media Acquires PureCars

The acquisition brings together one of the nation’s largest broadcasters and one of the industry's leading digital advertising platforms. Officials said the combination of both companies could revolutionize the way TV and digital advertising work together.

Tags: digital marketing, Internet Shopper, PureCars, TV advertising

August 28, 2012 - Industry News

HookLogic, PureCars Team Up on Online Trade-In Appraisal Tool

The new tool is designed to allow car shoppers to get an online appraisal of their trade-in, then offers incentives to to bring their vehicle to the dealership for a full appraisal.

Tags: HookLogic, Inventory Management, PureCars, Trade-In Appraisal, used-vehicle sales, used-vehicle values

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