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Scion

Lexus Dominates 2019 Resale Value Awards

J.D. Power unveiled its latest Resale Value Awards for mass-market and luxury vehicles, including six model-level awards for Lexus and four more for Toyota.

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Sun Toyota Names New Finance Director

Florida-based Sun Toyota announced today that it has promoted F&I Manager John Ancona to the director's role. He will be responsible for department staffing, training, and operations, as well as cultivating relationships with finance sources.

RouteOne Announces eSigning Integration With Scion iPad Application

The integration will connect RouteOne’s digital retail services with Scion’s concierge sales showroom app, allowing dealers to electronically capture signatures from each buyer on all documents in the credit application and contracting process.

Toyota Ends Scion Experiment

The automaker announced on Wednesday it plans to transition the youth-geared brand back into the Toyota brand, with several model-year 2017 vehicles expected to be rebadged as Toyota beginning in August.

Autobytel Partners With Scion to Provide ‘Virtual Showroom’

Using Autobytel’s SaleMove, Scion customer service representatives can co-browse directly with Scion.com customers, using chat and video capabilities.

Kia, Scion Partner With Cars.com on CPO Programs

Kia and Scion to promote CPO vehicles on Cars.com's online marketplace.

TrueCar.com Study: Youthful Car Brands Lead Generation Y Buyers

A study by TrueCar.com showed that Generation Y buyers tend to lean toward Scion, Mitsubishi and Mazda brands.

Honda and Lexus Earn Edmunds.com’s Best Retained Value Awards

Honda and Lexus took home the top prizes in Edmunds.com’s inaugural Best Retained Value Awards, which recognize the brands and new-car models that have the highest projected residual value after five years.

Toyota’s Quality Image Rebounds in ALG Study

ALG today announced that Toyota’s perceived quality score (PQS) registered a sharp 5 percent increase in the last six months, with the carmaker bouncing back to second place from sixth among mainstream brands in ALG’s Fall 2010 Perceived Quality Study.

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Detroit Brand Dealers Most Improved in 2010 Satisfaction Study

Mercedes-Benz dealerships ranked highest in the 2010 Pied Piper Prospect Satisfaction Index (PSI) U.S. Auto Industry Study, which used “mystery shoppers” to measure and compare how consumers are treated when shopping.

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