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The average transaction price for light vehicles was $31,087 in March 2013, an increase of $339 over last March. The average incentive for light vehicles was down $44 compared to last year.

Tags: incentives, Light-Vehicle Sales, transaction prices, TrueCar, TrueCar.com

TrueCar wins the award in the "Business Intelligence Solution, New Version” category.

Tags: awards, Stevie Award, TrueCar

According to TrueCar, February’s SAAR sits at 15.7 million units, the highest SAAR since 2007. Estimated incentive spending is at nearly $2,400 for the month.

Tags: 2013, February, fleet, new-car sales, retail, SAAR, TrueCar

TrueCar predicts January’s SAAR will reach 15.4 million, the highest reading since 2008. It also predicts that incentive spending will drop to its lowest level since October 2005.

Tags: January, new-car sales, sales predictions, TrueCar, TrueCar.com

December was an ideal month for manufacturers. Transaction price rose to record levels while incentive spending continued to fall, TrueCar reports.

Tags: manufacturer incentives, new-vehicle sales, transaction prices, TrueCar, vehicle sales

TrueCar says the industry is on pace to sell more than 1.37 million units this month, which would put the SAAR at 15.6 million units.

Tags: Incentive Spending, new-vehicle sales, SAAR, TrueCar, Used-Car Sales

November’s SAAR reached its highest level since the start of the Great Recession, and TrueCar predicts even bigger things for December.

Tags: December, Hurricane Sandy, November, SAAR, sales, TrueCar

November transaction prices, which rose to their highest level in almost a year, show that budget-minded consumers aren’t skimping on modern conveniences.

Tags: November, SAAR, transaction prices, TrueCar

If TrueCar’s November sales prediction holds up, the industry will have realized its highest SAAR reading since February 2008.

Tags: SAAR, social media, TrueCar, TrueCar.com

The auto information site debuted a new print and TV ad that highlights 'a transformation of the company’s culture.’ Officials say the company’s makeover is the result of its work with its dealer council.

Tags: advertising, print, Scott Painter, TrueCar, TrueCar Dealer Council, TrueCar.com, TV

TrueCar and OpenRoad Lending forge alliance to improve dealer-to-consumer relationship, according to officials.

Tags: Bernie Brenner, Chris Goodman, financing, Internet, OpenRoad Lending, TrueCar

Despite incentive spending falling to its lowest level since May 2011, TrueCar estimates October’s SAAR to come in at 14.9 million units, the second highest rate in 2012.

Tags: October sales, SAAR, TrueCar, TrueCar.com

Despite higher transaction prices and lower incentives, consumers continue to show they're in a buying mood, TrueCar reports.

Tags: incentives, September, transaction prices, TrueCar, TrueCar.com

September new-car sales should be up by 11 percent, says TrueCar, which put the annual sales rate for the month at 14.6 million units.

Tags: SAAR, September, TrueCar, TrueCar.com

As TrueCar aims to regain a positive image and win back dealers, the marketing service revamped its pricing curve by eliminating ‘dealer cost.’

Tags: compliance, dealer cost, DMS, pricing curve, Stewart Easterby, TrueCar, TrueCar.com

Higher transaction prices and lower incentive spending didn’t keep car buyers away from dealer lots, a positive sign for automakers and dealers.

Tags: manufacturer incentives, transaction prices, TrueCar

TrueCar puts August’s seasonally adjusted annual rate at 14.2 million despite spotting a 6 percent drop in incentive spending.

Tags: Incentive Spending, new-vehicle sales, SAAR, TrueCar, Used-Car Sales

While luxury cars may fit into the stereotype lifestyles of the rich and famous, TrueCar data shows there are plenty of wealthy consumers who opt to drive mainstream brands.

Tags: luxury brand trends, luxury vehicles, Mercedes-Benz, popular vehicles, Toyota Prius, TrueCar, TrueCar.com

July ’12 new-vehicle sales are expected to reach their highest level since July ’07, according to TrueCar.com.

Tags: fleet sales, new-vehicle sales, TrueCar, TrueCar.com

Edmunds.com kicks off its first ever cross-platform ad campaign: "Ask the Car People."

Tags: Edmunds.com, TrueCar, TV advertising, Yahoo! Autos

According to TrueCar.com, Honda and Toyota held the record for transaction prices for the second straight month. All transaction prices were up except for Ford and General Motors.

Tags: Ford, GM, Honda, Toyota, transaction prices, TrueCar, TrueCar.com

TrueCar adds another car guy to its board of directors. This time its Tom Gibson, former president and COO of Subaru America and founder of Asbury Automotive Group.

Tags: Asbury Automotive, Tom Gibson, TrueCar

Based on 2011 data collected by TrueCar, moms selected the Nissan Altima, Honda Odyssey, Subaru Outback, and Honda Pilot as their top vehicles.

Tags: TrueCar

Transaction prices are falling, with TrueCar reporting that the average transaction price fell by $445 from last month.

Tags: transaction prices, TrueCar