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Salestarter.com and One2One Group Partner to Provide Web-Based Automotive Sales and Loan Solutions

January 25, 2001

Salestarter.com, a provider of Web-based selling tools, has announced a strategic partnership with California-based One2One Group, a supplier of credit-based marketing solutions for the automotive industry. SaleStarter President and CEO Charles Wood made the announcement.

According to Wood, the strategic partnership enables complete end-to-end automotive financing and instant approval via wireless applications and allows both companies to extend instant lines of credit through several affiliated lending institutions.

"Automotive sales and lending on the Web has been a particularly tough nut to crack," Wood said. "But this partnership is an innovative business solution that solves many of the industry's tough issues."

SaleStarter’s core wireless-based Instant Contact(TM) and Instant Web Pre-approval(TM) services will greatly increase One2One Group’s sales efficiencies, according to Wood, while One2One’s marketing alliances and Web-enabled marketing solutions allow SaleStarter to reach an even greater, focused target audience.

By harnessing One2One’s national marketing affiliates and their broad and deep databases built upon comprehensive consumer data, inclusive of credit data, SaleStarter can drive the automotive loan process from end-to-end, according to Wood.

"By accessing SaleStarter and One2One’s joint offering, automotive dealers are put in instant contact with prospective buyers and are empowered with the ability to extend instant credit pre-approval," Wood said. "Additionally, SaleStarter enables One2One’s affiliated lending institutions to complete the lending transaction immediately and conveniently via SaleStarter’s integrated wireless applications.

“This mutually beneficial relationship improves efficiencies across the board and gives SaleStarter a strong distribution partner to help us take our business to the next level," explained Wood, who is also president and CEO of AutoEquity, a Detroit-based lending institution.

"This relationship will empower the retail automotive industry to efficiently contact Internet-based leads -- and through instant credit-data analysis, leads will be pre-approved by our lender partners," said David Bailey, One2One Group, Inc.’s CEO. "This partnership is the convergence of credit analysis and wireless applications for streamlined approval and customer care.”

“I’m thrilled that we were able to bring together these two leading-edge companies with their complementary product offerings,” Wood said. “I’m particularly excited that this relationship will leverage our existing relationship with AutoEquity and One2One’s multiple lending institutions to increase our collective lending offering.”

About Salestarter.com

Salestarter.com is located in Detroit, Mich. While the initial focus has been on the automotive industry, Salestarter has already begun similar efforts in the real estate and mortgage industries and they have identified several other high-ticket markets where prospect pre-qualification is essential.

For more information about Salestarter and their products, visit www.salestarter.com or call them at (313) 237-8501.

About One2One Group

One2One Group, Inc. is a supplier of credit based marketing solutions for the automotive industry.

One2One's Web-enabled information system facilitates enterprise-wide solutions across multiple independent corporate entities, creating a singular, unified marketing platform. One2One integrates the finance company, the sales company and dealers into one marketing solution. Online counts and same-day delivery of most credit lists has positioned One2One as a premier supplier of credit information to the automotive industry.

For more information, visit www.one2onegroup.com or call (310) 322-2268.

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