San Clemente, Calif.—FireSocket, a growing software company serving automotive dealers, recently announced significant enhancements to its enterprise-wide customer relationship management (CRM) platform, DealerSocket. The upgrade caters to the automotive service department and includes dynamic appointment scheduling, service management and follow up support tools that promise to optimize a critical but often neglected part of a dealer’s business operations.

DealerSocket’s service calendar feature manages all service appointments for the dealership and helps maintain and organize customer relationships and provides the best service possible to its customers. It helps the dealership assess and manage capacity and service drive loading. It also manages types of service customers and automatically manages appointment cancellations, confirmations, no shows and reappointments.

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