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Top News's New DealerView Changes the Way Auto Dealers Look at Their Stores

August 7, 2007

Westlake Village, CA —, which already empowers automotive dealerships with Sales Process Software, recently released its new DealerView personal reports, which give every manager in the dealership — or the group — easy access to the exact information they need. A list of reports customized for that individual pops up with a single mouse click from anywhere in the 5square Sales Process. Daily, weekly and monthly summaries are ready when the management team walks into the dealership every morning, covering many elements of dealership operations, including CRM, desking, F&I, inventory and service.

An important aspect of this system is its ability to support groups. Every report can be run on a rooftop, a region, and the entire group. It's easy to measure performance consistently and quickly.

The system also tracks every prospect in the showroom, in real time. Managers see which process step each deal is in, how long each process step has taken, the details of every pencil, and everything else about the deal. It's easy for sales managers to jump into deals, and it's easy to gauge the performance of salespeople, sales teams and managers. DealerView integrates CRM and showroom data from the sales system with everything that's stored in the DMS. So it goes beyond CRM and showroom control, giving the dealer a clear window into every aspect of the store's operations.

A new, simple user interface lets and the dealership customize each report to the exact needs of each store or group. DealerView has a user interface so simple and intuitive that managers and salespeople learn it in hours, so startup is easy and fast. All the information can be exported as CSV and PDF files. 5square supports DMS systems from ADP, R&R and NeoSynergy, and the company's use of open standards makes it easy for it to add support for other DMS providers.

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