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Toyota Announces Zero-Percent Offer on Eleven Models

October 3, 2008

TORRANCE, Calif. -- Toyota Motor Sales (TMS) U.S.A. Inc., introduced a zero-percent interest rate offer on eleven Toyota models for qualified buyers. The offer, which varies by model and comes with terms ranging from 36 to 60 months, expires Nov. 3.

Taking aim at the credit squeeze which has sidelined many of today's new-car buyers, the attractive offer is unprecedented for Toyota.

"Not only do we have the inventory of today's sought after fuel-efficient models, but we have the capacity through Toyota Financial Services to finance or lease them," said Toyota Division General Manager Bob Carter.

The Toyota models qualifying for this offer are: Matrix, Corolla, Camry, RAV4, Highlander, FJ Cruiser, 4Runner, Sequoia, Sienna, Tacoma and Tundra.

The offer follows data released Wednesday showing Toyota's September U.S. sales plunged 32% from a year earlier to 144,260 vehicles, led by a 38% decline in light trucks.

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