COLUMBUS, Ohio — Over the Edge is a relatively new player in the F&I product e-rating and e-contracting arena, having launched its TecAssured software suite this past May. OnMonday, the technology development and design company announced its partnership with Keith Whann, a national compliance expert and attorney.

Whann’s role will be to advise and consult clients as they use Over the Edge’s cloud-based TecAssured system, which is designed to allow dealers, agents and third-party administrators to sell and manage their own custom, private-label products. Whann will focus on helping these businesses navigate the complex industry laws and regulations governing the sale of F&I products.

“Keith is one of the few people in this industry who has seen it from all sides — as a former regulator, industry attorney, business owner and technology developer,” said Over the Edge CEO Joseph Pesce. “He understands the many nuances involved and can help our clients develop profitable products while staying within industry guidelines.”

Whann is a leading authority on the issues that face automotive dealers, agents and related businesses, including compliance, sales, F&I, and technology. For more than 30 years, Whann has successfully predicted industry and regulatory trends, including the development and implementation of several compliance document-review and dealership walk-through programs. Whann also consults businesses on how to integrate F&I products and services into the sales and financing process from a big-picture perspective.

“Over The Edge is providing powerful technology that has a direct impact in the dealership F&I department,” Whann said. “My work will make a difference to TecAssured users by making transparency and compliance not just words, but real dealership practice.”

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