OAK BROOK, Ill. — Through a new partnership, vAuto customers can now source used vehicles available at Manheim operating locations and access Manheim run lists from within vAuto’s proprietary stocking module.
“Partnering with Manheim is the first of many exciting integrations with our new AutoTrader.com relationship,” says Keith Jezek, vAuto’s president. “Combining vAuto’s stocking tool with Manheim’s comprehensive list of vehicles is a huge win for our customers. Manheim is a key player in facilitating the buying and selling of used vehicles for automotive dealers, providing vAuto’s customers the best resources to stock vehicles.”
Manheim is a provider of vehicle remarketing services. In 2010, Manheim handled nearly 10 million used vehicles, facilitating transactions representing more than $50 billion in value.
vAuto’s stocking module allows dealers to make their decisions for purchasing vehicles based on what the customers are actually buying in their own marketplace at that exact time — down to the level of year, make, model, trim and equipment configuration. In the past, dealers had to rely on historical data, not current trends, when making stocking decisions.
“Having access to comprehensive vehicle intelligence has become critical to a dealership’s profitability,” says Joe George, group vice president of Manheim Online Solutions. “vAuto allows dealers to make buying decisions based on current supply and demand trends. Adding Manheim’s extensive data offering as a means to find these vehicles offers a competitive advantage to their customers.”