LOS ANGELES, Calif. — Western Funding Inc. is now active on DealerCenter. This integration makes Western Funding financial products more accessible to dealerships by offering instant approvals and the ability to change the structure of the deals on DealerCenter’s web-based platform.
“We're excited to partner with DealerCenter to offer 24/7 instant approvals,” said Guerin Senter, president of Western Funding Inc. “By offering automated decisioning, we’re more efficiently serving our dealership partners. Now we can automatically return an approval with an aggressive deal structure and allow the dealer to adjust it for more profit; this is a huge step toward our goal of serving more dealers.”
DealerCenter is a web-based dealer management system catering to independent dealerships. The company provides technology to more than 10,000 dealers nationwide, officials said.
“We’re confident that Western Funding will see an increase of business by using our platform,” said Jesse Martin, DealerCenter vice president of sales. “We’re look forward to growing Western Funding’s business with our innovative technology, as well as offering our customers more financial resources.”
Western Funding provides finance options for independent and franchised dealerships across all 50 states. The company’s loan programs are geared toward the subprime borrower who is unable to access traditional lending credit because of the age of the vehicle being financed or the customer's employment and credit history.