TORRANCE, Calif. — In conjunction with the PowerSports F&I Conference 2009, renowned F&I trainer Ron Martin will present a free pre-conference workshop, “Effective F&I Strategies for Powersports Dealers.”

Valued at $395, this comprehensive, half-day seminar, scheduled for Monday, Sept. 21, from 1-5 p.m., is being offered free of charge to those who register for the PowerSports F&I Conference 2009.

Martin will cover F&I strategies and techniques, product sales and maximizing profits. Attendees will learn the basics of menu selling, effective strategies for product presentation, overcoming objections and choosing a diverse product mix. Martin will also explain how a partnership between the sales and F&I teams can produce greater vehicle sales and maximize profits.

Martin is president of The Vision of F&I and VisionMenu, and a highly sought-after speaker, trainer and consultant. He is also the producer of Vision E-Academy, an online F&I training program.

Workshop participants will also receive 12 free months of E-Academy, an online F&I training program.

For more information, or to register, click here.

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