HOUSTON, Texas — OnlineDrive, which offers dealers an inbound marketing platform, closed its first round of funding and announced two new additions to its advisory board.
Joining the marketing firm’s board are Geoff Holmes and Bob Morgado. Holmes brings extensive expertise in the financial management and operation of technology-based companies, with executive-level experience ranging from emerging startup companies to major corporate enterprises. He is the former chairman and CEO of Time Warner Interactive, where he was responsible for developing emerging technologies into successful new products and services for the commercial market.
Holmes joins the board of OnlineDrive in an advisory role and as a major stockholder in the company.
“I am very excited to be a part of this technology,” Holmes said. “Behavioral marketing and targeting, combined with web analytics, is just coming into its own and to be one of the first to introduce this technology to the automotive industry is a real thrill.”
Holmes is joined on the board by Morgado, who is chairman of Maroley Media Group, a media and entertainment investment company, and serves as an independent director of Activision Blizzard, a $14 billion enterprise and leading software game company. Prior to these endeavors Morgado served as CEO of the Warner Music Group Inc. He also joins OnlineDrive in an advisory role and as a major stockholder in the company.
“This is a fantastic product and a great opportunity. I am happy to be a part of it,” Morgado said.
Larry Bruce, OnlineDrive’s president and CEO, added “I can’t be more thrilled to have Geoff and Bob with us on this latest venture; their experience, knowledge and contacts will be an invaluable asset to OnlineDrive. This will certainly be an exciting year for the company.”