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The Dealer’s Guide to Implementing a Digital Sales Experience

The Dealer’s Guide to Implementing a Digital Sales Experience

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The Dealer’s Guide to Implementing a Digital Sales Experience

We tapped into our network of industry experts to give dealer leadership teams a strong foundation for the future. Here’s a breakdown of each section within the guide: 

  • Section I: The New Reality 
    • Shift your mindset and adapt to the digital sales model  
  • Section II: The Playbook
    • Lay the foundation for success
    • Become more efficient and effective
    • Measure what matters
    • Brand it and expand it
  • Section III: The Workbook
    • Execute the game plan with instructions and examples

By Cox Automotive