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Opinion

Article

5 Ways to Sell Like It’s 2008

The author urges dealers to think back to a time before the industry relied on stair-step...

The Great Recession put dealers and manufacturers on a bad path. Reclaim grosses by putting the focus back on long-term value and the ownership experience.

Article

Q&A: It’s Time to Move F&I Online

Many dealers and F&I professionals remain wary of digitizing all or part of the financing and...

Is it possible those who have resisted the move toward a fully online transaction were right all along? Take a hard look at the benefits — and limitations — of digital F&I.

Blog Post

Is Your Salesperson Running a CRO?

Sales superstars have a new tool for recruiting new fans, but it’s fraught with compliance...

Entrepreneurial salespeople are the rock stars of auto retail, but if their side hustle is a credit repair organization, they are creating a major liability for the dealership.

Article

10 Quick Tips to Boost F&I Profits

Make 2020 a year to remember by rebooting F&I sales.

Raise your per-copy average and secure more of your customers’ investments by looking for more opportunities at every stage of the purchase and ownership experience.