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Is Amazon Really a Threat to the Car Business?
Break Out of Your F&I Shackles

Break Out of Your F&I Shackles

You need to be real to close the deal, and your tired word-tracks aren’t helping. Trainer shares a reliable three-part process you can try the next time an F&I customer goes off-script.

May 28, 2019

Is the Art of F&I Dead?

Is the Art of F&I Dead?

Every dealer believes they are dedicated to finance, but too many are complicit in an ongoing effort to eliminate the F&I middleman and let sales and desk managers cut deals on the bank’s terms.

February 14, 2019

Some People Just Want to Fight

Some People Just Want to Fight

Disarm your next ‘F’ customer by delivering the information and genuine concern they need to make the best financial decision.

December 18, 2018