Digital Cadillac Sales Platform Makes U.S. Debut
Franchised dealers in five states can now opt into Cadillac Live, a new sales platform that connects car shoppers with remote agents for real-time online demos.
December 9, 2019
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Franchised dealers in five states can now opt into Cadillac Live, a new sales platform that connects car shoppers with remote agents for real-time online demos.
December 9, 2019
The digitization of the auto retail and finance industry has helped level the playing field for dealers who are willing to invest in new tools — no matter your size or location.
December 9, 2019
Why wait for slow times to mine your database? Expert offers a four-step plan to make data mining a full-time profit center — and all you need is a process and a champion.
December 2, 2019
MAX Trade Value was developed in partnership with auto dealers and designed to leverage deep market data to facilitate online trade-in valuations.
November 19, 2019
J.D. Power analysts ranked Buick and Porsche highest among mass market and highline brands in its latest study dedicated gauging satisfaction and future loyalty among U.S. car buyers.
November 13, 2019
Generations Digital has launched Generations Digital University, a new training program anchored by a Google Analytics certification course designed specifically for auto dealers.
November 13, 2019
A new internal integration was designed to facilitate access to all 26 ADESA VirtuaLane locations through the company’s proprietary Marketplace mobile app.
November 13, 2019
A merger of databases between VinSolutions and Infiniti was designed to enhance the showroom experience by increasing real time access to key customer information.
November 8, 2019
Apple TV, Roku, and other connected TV devices have become the entertainment hub for millions of households. So why are so many dealers still spending all their TV dollars on traditional ads?
October 30, 2019
A group of U.S. Porsche dealers is piloting the German factory’s first-ever online sales and financing option, designed to limit the customer’s dealership experience to final signatures and delivery.
October 29, 2019
TechCrunch reports Fair CFO Tyler Painter, brother of CEO Scott Painter, and 40% of the vehicle subscription service’s staff have been let go. The moves cast doubt on the disruptor’s viability in an increasingly inhospitable startup market.
October 28, 2019
Dealer.com and Cartender have teamed up to offer auto dealers digital video ads designed to drive more sales by highlighting incentives, vehicle imagery, and branding.
October 17, 2019
In the year since impound fees cost the used car industry $1.1 billion, new data released by Spireon shows maturing technology has made a positive impact.
October 11, 2019
WheelsTV has joined the CDK Global Partner Program, offering CDK dealers access to WheelsTV’s proprietary interactive video test drive technology.
October 10, 2019
FrogData analysts say auto dealers can set more appointments, close more sales, and reduce costs by building a lead follow-up process based on timing by lead source.
October 7, 2019