Today’s Bizarro Automotive World: Dealers Advertising to Acquire Cars
Auto dealers around the country are now leveraging advertising to attract cars and trucks, in addition to the shoppers themselves.
September 14, 2021
Auto dealers around the country are now leveraging advertising to attract cars and trucks, in addition to the shoppers themselves.
September 14, 2021
As the industry rethinks the way in which it sources chips, auto retailers are left to deal with the true fallout — a lack of inventory.
July 6, 2021
Even when supply and demand return to more normal cycles, the use of digital advertising technologies can put more power into the hands of each dealer and raise profit potential at the end of each month and year.
December 8, 2020
Dealers were one of the earliest segments of business to embrace a message of contactless business operations. This approach created a winning formula that helped dealers achieve a lower cost per customer acquisition level, which is the best business strategy to help them get through 2020.
November 4, 2020
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