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F&I Customers Are Just Like Us!

F&I Customers Are Just Like Us!

Continue to study the different customer types and personalities and how best to serve them, and remember: We are customers too.

January 25, 2022

Peace of Mind is at a Premium

Peace of Mind is at a Premium

Becoming skilled on helping each individual self-discover their needs and then motivating them to act on that discovery, is an amazing talent – That’s what we call an F&I professional.

November 23, 2021

Objection Overruled!

Objection Overruled!

How do we go from great to unstoppable? Move to the highest level of belief in your process and your products — conviction.

September 21, 2021

The Four Corners of the F&I House
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