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A new study commissioned by Affinitiv finds U.S. auto groups lose up to $230,000 in per-store service revenue by failing to cross-market off make used car buyers.
December 3, 2019
The combined company retains the Affinitiv name and now includes more than 6,500 dealer accounts managed by 800 employees and generating approximately $200 million in revenues.
September 3, 2019
Affinitiv has released ‘Razor and Razor Blade Model,’ a new whitepaper designed to offer guidance to dealers concerned about sustaining profitability while sales and front-end margins decline.
August 5, 2019
‘Turbocharge Your Owner Retention Program (ORP) Marketing’ includes nine marketing campaign strategies the authors say are proven to increase customer loyalty and service revenue.
June 3, 2019