Why Your Dealership Needs a Digital Concierge
So you’ve invested in a digital retailing platform. Now what? Learn how adding a concierge position to your showroom staff can help ensure a smooth and profitable implementation.
February 6, 2020
So you’ve invested in a digital retailing platform. Now what? Learn how adding a concierge position to your showroom staff can help ensure a smooth and profitable implementation.
February 6, 2020
When did personalization get so personal? Expert offers four ways to connect with car buyers without creeping them out or running afoul of new privacy laws.
February 4, 2020
Are you ready to take digital marketing to the next level? Try expanding your reach, identifying shoppers before they identify themselves, and engaging them earlier in the journey.
January 22, 2020
Flick Fusion has launched Dynamic Marketing Videos, a new platform billed as a time- and cost-saver for auto dealers who create videos based on monthly manufacturer incentives.
December 2, 2019
Apple TV, Roku, and other connected TV devices have become the entertainment hub for millions of households. So why are so many dealers still spending all their TV dollars on traditional ads?
October 30, 2019
Former Cobalt, ADP Dealer Services, and CDK Global executive Max Steckler has joined DealerSocket as general manager of the company’s DealerFire digital business unit.
October 22, 2019
Dealer.com and Cartender have teamed up to offer auto dealers digital video ads designed to drive more sales by highlighting incentives, vehicle imagery, and branding.
October 17, 2019
The Experian Automotive Intelligence Engine was designed to offer auto dealers new data and analytical capabilities designed to find in-market car buyers within a 15-mile radius.
October 3, 2019
DealerSocket’s predictive marketing tool is now backed by a team of Strategic Growth Managers offering personal support to help auto dealers engage more customers.
September 26, 2019
Concerns over costs, the customer experience, and intangible benefits have prevented many dealers from competing in the digital sales and F&I arena. Separate fact from fiction with this three-minute read.
September 25, 2019
Xtime Text Marketing was designed to offer U.S. dealers who use Xtime Invite a new way to connect with sales and service customers in a timely and legally compliant manner.
September 17, 2019
General Motors’ Website Choice Program now includes Dealer.com, which offers dealer websites as well a range of digital marketing solutions.
September 16, 2019
Dealer.com has officially launched its new dealer-facing digital storefront, adding ‘strong points of interaction’ designed to capture and engage car buyers shopping online.
August 1, 2019
Inventory management expert advises dealers to go against the used-car flow by using online marketing to clear out aging units and inform your stocking choices.
July 26, 2019
A new partnership integrates Black Book’s vehicle valuation data with TEXTiUM’s dealer buy-back marketing platform.
July 24, 2019