If you have been using digital retailing primarily as a lead generation tool, or if you are still using archaic contact requests, it’s time to put some serious thought into the middle ground of the digital retailing revolution.
September 23, 2021
The ingredients of a successful digital marketing strategy include a multichannel approach, personalization, an expert partner, and the timing to deliver the right message at the right time.
September 1, 2021
There are many benefits of going mobile with your CRM — explore how dealers can retain control through the process.
August 16, 2021
The way people want to buy cars has changed, and those changes are here to stay. Here are a few ways dealerships can lean on their auto dealership software to appeal to today’s consumer shopping habits.
July 8, 2021
Innovative auto dealers and retailers are keen to deliver the new purchase experience consumers want, and the technologies needed are now sophisticated enough to make it a reality.
June 29, 2021
There are many barriers in the transformation to digital, but they can be largely overcome via a two-part interdependent strategy.
June 24, 2021
Business Intelligence tells us how we can connect with our clients, helps us to promote products and brands, and is essential to optimizing any business plan or strategy.
June 1, 2021
Consumers want digital options in their car-buying process, and dealerships and lenders that provide it will be the big winners.
May 20, 2021
2021 offers an extremely promising year with the implementation of new technologies adding to the automotive value chain, and digital automotive retailing is predicted to see an observable lift.
May 10, 2021
As a dealership, you can’t afford to ignore the individual players in your own omnichannel – listen to them and reap the rewards.
May 3, 2021
Including access to F&I products in your digital process is critical to the success of your online retail strategy.
April 7, 2021
In order to succeed in this new normal, dealerships will need to evolve and leverage the modern technologies available to them in order to meet consumers where they are – in their homes.
March 16, 2021
While stores ponder their physical store operations, retailers understand that planning also needs to account for changes in shoppers’ behavior and expectations.
March 15, 2021
Streaming is the new black, and that means it’s never been a better time for dealers to get on board and add OTT advertising to their brand's media mix.
February 22, 2021
Consumers have become accustomed to the conveniences technology provides, so here are the digital marketing resolutions every dealership and dealer-partner needs to keep in mind in 2021.
February 11, 2021
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