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Results: 21
Your Online Reputation

Your Online Reputation

Word of mouth has always been the dealer’s best marketing tool, but the Internet age has changed the rules. Find out what dealers are doing to regain control of their reputations.

January 1, 2011

Four-Step Strategy for Social Media Success
Your Social Media Toolkit

Your Social Media Toolkit

Dealer trainer explains why influence, not exposure, is the real power behind social-media marketing.

August 1, 2010

5 Steps to Social Media Success

5 Steps to Social Media Success

In today’s Web 2.0 environment, the dealership doesn’t define its customer base, it’s the customer base that defines the dealership. Check out these five steps to launching a social-networking campaign.

March 16, 2010

Digital Battlegrounds

With the battle for customers going online, dealers are racing to get their hands around this budding marketing medium. Three dealers provide a peek into their strategies.

February 1, 2010

Clicking Outside the Box

Changes to the economic landscape and media consumption habits have altered the rules of marketing and promotion. Learn how dealers are adjusting.

October 1, 2009

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