Trainers in the Spotlight: Learning From 2020 to Succeed in 2021
Join the conversation with some of the automotive industry’s leading trainers and F&I coaches.
February 2, 2021
Join the conversation with some of the automotive industry’s leading trainers and F&I coaches.
February 2, 2021
Learn to effectively serve, help and solve, and increase your personal performance and that of your team while building lasting relationships in and outside of the store.
January 7, 2021
Closing deals is both a state of mind and a consequence of well thought out actions. The power lies in the salesperson that focuses their laser vision onto the next person entering the dealership.
November 10, 2020
The goal should always be to listen and understand your customers better, not just to present a menu and overcome an objection.
October 13, 2020
Is there life after being an F&I manager? The answer is yes. But the work of an independent agent and trainer isn’t for everyone. A reinsurance expert and former dealer lists five prerequisites for what could be a highly rewarding career change.
October 6, 2020
For objection handling, secret sauce is that special technique, the one thing you can say or do that instantly changes a “no” to a “yes.” This can lead you to the easiest objection to overcome: the one that never happens!
October 6, 2020
Sometimes you will get a deal thrown at you that is going to be an uphill battle. Instead of losing motivation, look at it as two things: a challenge and a teaching opportunity.
September 8, 2020
The automotive industry is going through rapid change, facing additional costs associated with personnel, benefits, and retention, and depending on a steady stream of additional customers to replace those customers that have defected. So how do you change how you conduct business to meet the current challenge?
August 26, 2020
Consumers and dealers alike have turned to digital retailing in spades as we all adapt to being virtual during these challenging times. Two digital experts sat down with AE to discuss the evolution of menu selling, the need to bridge the traditional F&I sales model with digital retailing, and best practices for agents.
August 26, 2020
We’re clearly operating in a new normal, but one thing is clear – the dealership that provides the most support and instills the highest level of confidence in their customers will ultimately succeed in the coming months.
August 3, 2020
The goal in discipling employees is not to punish but rather to affect a positive change in the employee’s conduct or performance, and should remain compatible with that goal and reduce the number of times someone says, “you’re not the boss of me.”
July 29, 2020
The last few months have been strange — we aren’t sure what next week will look like, and many of the goals for 2020 are in question because our ability to earn money has been compromised. So, the quicker we can adapt, the better opportunity we will have for success in the future.
July 27, 2020
Everyone wants power and freedom, yet no one wants accountability. We won’t ever change the consumer, but if we better understand their behavior, we can better prepare ourselves for some of the pitfalls of dealing with the general public.
May 19, 2020
GMs need to keep employees excited, not just present.
April 27, 2020
Set your salespeople up for long-term success at your dealership.
March 12, 2020