Leads: New Value, Different Strategy
It is critical to look at what happens with your sales team once a lead is submitted. Meet the consumers where they are and you’ll see the sales roll in.
December 17, 2020
It is critical to look at what happens with your sales team once a lead is submitted. Meet the consumers where they are and you’ll see the sales roll in.
December 17, 2020
In today’s climate, you cannot afford to write off conquest marketing as an inefficient investment. If you ask the right questions, you’ll be able to get a clear picture of where your ad dollars are going.
November 2, 2020
It's your time to embrace behavioral data, discard outdated models, and change your data paradigm. Anything less limits a dealership's ability to both survive this crisis and then navigate the recovery on the other side.
September 15, 2020
Every dealership is re-opening to a new reality with a changed shopper. Creating a strategy that adapts to the needs of your customers will shorten the time it will take for your dealership to recover.
July 27, 2020