Celebrated F&I trainers Luis Garcia, Gerry Gould and Rick McCormick will join forces at F&I Think Tank to lead Shark Tank, a 20 Group-like session that will allow attendees to get answers to troublesome customer objections, deal situations and departmental issues.
February 18, 2016
F&I Trainers Gerry Gould and Fernando Romani discuss Industry Summit's 2015 program (www.industrysummit.com). They also talk about what attendees can expect from their "Actions Speak Louder Than Words" workshop on Wednesday, Sept. 9, at 10:40 a.m.
August 21, 2015
United Development Systems’ Gerry Gould continues with his “How’d That Feel” sales series with a few words on selling Tire and Wheel protection. Here’s a hint: It’s all in the delivery.
June 17, 2013
United Development Systems’ Gerry Gould has been on the “dictate your own destiny” kick of late, and he continues hammering home his message this week with a few words on how to proceed when the finance source gives you a “Line 5” call.
May 14, 2013
If “In the event” is in your script, check out Gerry Gould's newest tip on why that wording may not be setting the right tone with your customers.
April 30, 2013
Customers are taking to the Internet every day to structure their own deals based on how much they can realistically afford to put down and pay per month. So why aren’t they being as truthful once they enter the dealership? United Development Systems’ Gerry Gould weighs in.
April 23, 2013
Have you ever had a customer object to an F&I product by saying they never used the last coverage they purchased? Gerry Gould offers a response to that objection, one he says F&I managers need to utilize more often.
April 9, 2013
How do you respond to customers who say they’ve never been in an accident and don’t need GAP? United Development Systems' Gerry Gould has the answer in F&I’s Tip of the Week.
February 19, 2013
When lot customers start asking about their down payment or the interest rate they can get, it’s time for the salesperson to go for the "pocket close." The F&I Professor explains what that is in this week’s F&I Tip of the Week.
February 6, 2013
United Development Systems’ Gerry Gould provides a nice pep talk to those in the box, reminding F&I producers everywhere that the spotlight goes on the minute you step out of your office.
January 24, 2013
It's an efficiency tool and a compliance tool all wrapped into one. But when should an F&I manager introduce the F&I menu? The F&I Professor provides his answer in F&I's Tip of the Week.
January 17, 2013
It’s a fact that salespeople who conduct the service walk achieve higher grosses on the vehicles they sell. So why doesn’t every sales consultant do it? Gerry Gould weighs in, and covers the F&I manager’s roll in this important step on the road to a sale.
January 8, 2013
Tired of getting incomplete credit applications from sales? The F&I Professor, John Vecchioni, offers a great fix in F&I’s Tip of the Week.
December 20, 2012
Do you build rapport before presenting the menu? Or do you get right to business the moment the customer enters your office? United Development Systems' Gerry Gould offers his take in F&I’s Tip of the Week.
December 11, 2012
Did your customer clean the inside and outside of the vehicle they’re trading in? If so, then you have the perfect entry point to sell interior and exterior protection. United Car Care’s John Vecchioni explains in F&I’s Tip of the Week.
December 6, 2012