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The Rhythm of the Sales Conversation

The Rhythm of the Sales Conversation

When customers feel free to speak and share their opinions, they feel understood. F&I professionals that intentionally make the conversation a two-way interaction build high levels of trust and profits.

October 13, 2020

DO OVER!

DO OVER!

I suggest those of us in the car business — and maybe others too — should occasionally shout “do-over” as though we were kids again.

September 29, 2020