While age and demographics can give you a good starting point for selling, they won’t tell you everything. Knowing more about your customer is a major advantage as customers become more accustomed to not only personalization, but the speed and convenience it affords the sales process.
November 19, 2020
Black Book recently published an update to their weekly COVID-19 Market Insights Report.
November 17, 2020
Dealers were one of the earliest segments of business to embrace a message of contactless business operations. This approach created a winning formula that helped dealers achieve a lower cost per customer acquisition level, which is the best business strategy to help them get through 2020.
November 4, 2020
Preloaded appearance ancillaries or ‘bundles’ included with every unit can initially be tricky to ‘sell’ to a car shopper but with the proper positioning, CSI can be increased with a preloaded bundle as a Line 1 add.
November 1, 2020
Swapalease.com compiled five reasonably priced automobile leases around the country.
October 21, 2020
Black Book recently published an update to their weekly COVID-19 Market Insights report.
October 20, 2020
Creation of Customer Experience Center of Operational Excellence to further optimize the digital buyer and seller journey.
October 15, 2020
The goal should always be to listen and understand your customers better, not just to present a menu and overcome an objection.
October 13, 2020
NADA issued its analysis of U.S. auto sales and the economy following the third quarter of 2020.
October 7, 2020
Recovery starts with analyzing how you look at leads. Taking advantage of the right digital tools, strategic merchandising, and the right data will help dealers recover and reimagine their business for the future.
October 5, 2020
Black Book recently published an update to their weekly COVID-19 Market Insights.
September 29, 2020
Black Book recently published an update to their weekly COVID-19 report.
September 22, 2020
The North America power sports market share is anticipated to gain significant traction, owing to favorable initiatives from local & regional governments towards off-road activities.
September 21, 2020
Adtaxi releases results from new ‘Coronavirus and Automotive’ survey.
September 16, 2020
Black book recently published an update to their weekly COVID-19 Market Insights Report.
September 15, 2020